What Made Taylor Swift’s Concert Unbelievable

At her epic opening show, the pop star played 44 songs and conjured actual magic.

Taylor Swift posing with a microphone and arm outstretched in a glittering bodysuit
Kevin Mazur / Getty for TAS

Updated at 11:24 a.m. ET on March 19, 2023

GLENDALE, Ariz.—Breaking: Taylor Swift is not simply a voice in our ears or an abstract concept to argue over at parties, but a flesh-and-blood being with a taste for sparkling pajamas and the stamina of a ram. All concerts are conjurings, turning the audience’s idea of a performer into a real thing, but last night’s kickoff of Taylor Swift’s Eras tour in Glendale, Arizona, heightened the amazement with Houdini-escapes-handcuffs physicality. After years of having their inner lives shaped by Swift’s highly mediated virtual output, more than 70,000 individuals can now attest to the vibrancy of Taylor Swift the person. Somehow, seeing her up close made her seem more superhuman.

Every aspect of the night felt shaped by the Ticketmaster-breaking reality that she has not shared air with masses of mortals since touring in 2018, and that she released six albums in the interim (four original, two rerecorded). The emotional brew was excess and gratitude, cut with nostalgia for time lost, and made chaotic by physical circumstances. The structure was unwieldy yet urgent: 44 (yes, 44) songs over more than three hours. Swift created the vibe of an ecstatic cram session, like an epic outing with a far-flung bestie visiting for one night only. “So, uh, is it just me or do we have a lot of things to catch up on?” Swift asked early on, sitting behind a piano whose mossy encrusting gave it the look of long-submerged treasure and helped underscore her point.