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Tattooed, tough, and running: Democrats’ new 2026 strategy

Graham Platner shucked oysters on the farm he co-runs, Waukeag Neck Oyster Co., in Frenchman Bay, Sullivan, Maine, on June 25. A new crop of candidates has turned away from the aspirational “American dream” message of campaigns past and is leaning into how difficult life can be for working people  —  including them.
Graham Platner shucked oysters on the farm he co-runs, Waukeag Neck Oyster Co., in Frenchman Bay, Sullivan, Maine, on June 25. A new crop of candidates has turned away from the aspirational “American dream” message of campaigns past and is leaning into how difficult life can be for working people — including them.GRETA RYBUS/New York Times

When Democrats campaigned to retake Congress after Donald Trump’s first election victory, a particular type of candidate emerged in response to the party’s perceived woes: a suburban, college-educated woman, usually a political moderate.

Those candidates fueled Democrats’ “blue wave” victories in 2018. Now, back in the political wilderness again, some Democrats believe a different type of candidate could be the answer for their 2026 hopes: a blue-collar populist guy.

From Senate races in Maine and Kentucky to House races in Pennsylvania and North Carolina, an eclectic set of Democratic candidates has come forward, who, rather than touting their political histories or elite resumes, talk of their experiences as mechanics, farmers, and bartenders.

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