For weeks I ignored the annoyingly persistent promos that flashed in my face every time I booted up Netflix.
Even as it took over my social media feed, I was determined not to watch “KPop Demon Hunters,” the animated film that has reigned supreme over the Netflix top movie chart for nine weeks, accumulating more than 180 million views. The original song “Golden” hit No. 1 on the Billboard Hot 100, and has arguably become the new “Let It Go,” destroying parents’ Spotify algorithms everywhere. The film is so popular that Netflix planned a sing-along theatrical release on Aug. 23 and 24.
The exploding popularity was part of what fanned the flames of my skepticism. What was it about a demon-slaying K-Pop girl group that was capturing the hearts and minds of so many?




