The Fire Services Department has said that its popular mascot will still make appearances and will be played by actors, despite rumours that the real-life version may be axed.

The blue mannequin mascot – named “Anyone” – has been appearing in the department’s videos about life-saving techniques since August. The mascot promotes the idea that anyone can save lives in emergency situations.

Anyone Fire Services Department
“Anyone” mascot at a press conference of the Fire Services Department on November 5, 2018. Photo: Citizen News.

It became a viral hit after “Anyone” showed up at the department’s press conference on Monday wielding a fire extinguisher and demonstrating cardiopulmonary resuscitation. Some, however, compared the character with a Japanese porn character who also wears skintight white costumes.

But on Tuesday, RTHK TV programme This Week cited sources from the fire department saying that the live version of “Anyone” was “against the heroic image” of the service, and thus will only appear again as a cartoon character.

The rumour sparked hundreds of comments on the department’s Facebook page, as fans urged them to keep the mascot.

On a Commercial Radio programme on Wednesday, Acting Senior Division Officer (Community Emergency Preparedness) Wade Wong Wang-leong reassured the public that the live version will still appear.

Wong thanked the public for supporting “Anyone” so that life-saving information could reach different communities.

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“We are very happy that this sets a successful example – I hope the public will continue following ‘Anyone’ in the future,” he said.

Asked if top management were unhappy with “Anyone,” Wong said the team was granted “quite a lot of creative space.”

Anyone Fire Services Department
“Anyone” in a promotional video. Photo: Screenshot.

“Our final goal is that our idea will reach the hearts of the public,” he said.

Wong said it was intentional that “Anyone” was slightly overweight: “We want to let everyone know that you and I can learn how to save lives.”

He said he would not rule out “Anyone” appearing in public for future promotions.

Parade of parodies 

There have been many parodies of the mascot appearing across social media. Environmental group Green Sense changed a photo of “Anyone” into a green mannequin and said: “Anyone can reduce waste.”

In another example, Sony poked fun at the character saying that “Anyone” can take a good photo with heart, and a camera.

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Kris Cheng is a Hong Kong journalist with an interest in local politics. His work has been featured in Washington Post, Public Radio International, Hong Kong Economic Times and others. He has a BSSc in Sociology from the Chinese University of Hong Kong. Kris is HKFP's Editorial Director.