Experts issue urgent warning against popular new tanning 'drug' that could cause brain swelling and cancer

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Experts issue urgent warning against popular new tanning 'drug' that could cause brain swelling and cancer

The viral trend promises to give users a natural glowing tan

Experts are issuing a dire warning about a possible 'toxic' tanning drug as it could cause some serious health complications.

Melanotan II, nicknamed the 'Barbie drug', has grown in popularity on social media and by beauty gurus as the nasal spray vows to give users a perfect, natural tan.

Fans of the pink-packaged spray claim a dose, taken in a spray up the nose, gives them a bronze glow from the inside out.

However, medical experts are warning there is little natural about the untested synthetic drug, which is a version of the peptide α-melanocyte-stimulating hormone, reports the New York Post.

As the hormone is responsible for melanin production, the drug has also been linked to a list of some worrying side effects, from nausea and brain swelling to cancer.

It can also alter the size and pigmentation of moles, spark new moles and cause facial flushing, as well as abdominal cramps, vomiting and chest pain.

The spray could be dangerous (Getty Images)
The spray could be dangerous (Getty Images)

Melanotan II has also been linked to rhabdomyolysis, more commonly referred to as 'rhabdo,' where muscle tissue breaks down and releases a toxin into the bloodstream which can provoke kidney failure.

When taken by men, they risk priapism, a prolongued and painful erection of their penis that is not caused by sexual activity which, if left untreated, can cause permanent damage.

Dr Jennifer Levine, a board-certified facial plastic surgeon, told the news outlet: "People always want to be tan, especially during the summer."

"The Barbie movie has also added to the ‘beach’ trend.”

Yet Melanotan II has not been approved by the FDA, prompting concerns that it falls below regulatory standards.

There could be a variability in its dosages, as well as unidentified or undeclared ingredients, plus possible microbial contamination.

Unaware of its apparent dangers, Eidth Eagle told the BBC she had purchased and used nasal tanners before jetting off on a trip to the Canary Islands.

Yet on her second day of vacation, she was raced to hospital with an allergic reaction.

Skin cancer kills thousands of Americans every year (Getty Images)
Skin cancer kills thousands of Americans every year (Getty Images)

Eagle said she felt like she was 'suffocating inside' and 'drowning' in her own body and is now urging others and governments around the world to adopt a 'zero tolerance approach'.

If that's not enough to put you off, consider that the UK, Australia and the US among several other countries have issued warnings to users.

TikTok even took a stand, banning hashtags that refer to it such as #tanningnasalspray, #melanotan and #melanotan2.

Yet such warnings have clearly fallen on deaf ears, as black market supplies continue to distribute the drug in various forms, from injectables to tablets, cream and the nose spray.

The fresh warning comes after a study published last year found social media has been the driving force behind unlicensed sales of the drug, and despite some platforms banning it, fans have been getting around it by posting it under different names or hashtags.

The American Cancer Society further warns 8,000 people in the US die of melanoma every year - so people should be aware of the risks before they hit the beach.

Featured Image Credit: Getty Stock Image

Topics: Social Media, US News, Health, Cancer

Scientists reveal disturbing truth behind popular 'tradwife' trend and issue warning

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Scientists reveal disturbing truth behind popular 'tradwife' trend and issue warning

Many people often watch tradwife videos on social media

Researchers have discussed a concerning trend they believe the growing popularity of the ‘trad wife’ aesthetic has highlighted.

You may have missed it over the last couple years, but on social media there has been a growing trend that many young people have been latching onto.

This is none other than the ‘tradwife' trend - which stands for traditional wife.

The trend is somewhat self-explanatory: it glorifies the lifestyle of women ditching their jobs and reverting to the role of a traditional wife of previous generations like in the 50s and 60s.

Many people on social media have showcased how they opted into the trend and spoken about how their lives have changed.

The belief behind the movement is that wives and young women should not work, and instead should spend their days cleaning, cooking, wearing modest, feminine or traditional clothing and focus on traditional etiquette.

Tradwife content has become popular on TikTok over the years (Getty Stock Image)
Tradwife content has become popular on TikTok over the years (Getty Stock Image)

However, scientists have argued there may be something concerning tied to the aesthetic and lifestyle.

Researchers from the Global Institute for Women’s Leadership at King’s Business School in the UK have argued the trend is a sign that women are struggling.

Professor Heejung Chung is one of the researchers involved in the study and commented on what the growing popularity of the trend indicates.

She said: “The tradwife trend isn't nostalgia—it's a warning sign.

“Rather than evidence of a return to old-fashioned family values, the tradwife trend shows how younger women are struggling to reconcile impossible demands.

“They are signaling frustration with workplaces that still expect full devotion to work, while family responsibilities remain largely unchanged and shouldered by women.”

Another researcher highlighted that many younger women may be unaware of the historical difficulties these ‘traditional wives’ from previous eras faced.

They have noted that the trend is actually a trend of ‘hostile sexism’ that argues that women should be submissive, and know their place is behind men - who exclusively hold all the power.

The popularity of the trend could be a sign women are struggling with modern living, according to experts (Getty Stock Image)
The popularity of the trend could be a sign women are struggling with modern living, according to experts (Getty Stock Image)

Researcher Shiyu Yuan commented: “Many younger women engaging with tradwife content may have little historical awareness of the realities faced by women in eras when financial dependence left them vulnerable—without legal or economic power and often trapped in relationships marked by inequality or even domestic abuse.

“Forgetting this history risks romanticizing a past that, for many women, was neither safe nor empowering.”

The team concluded that young people are engaging with this content to imagine an alternative to the stresses and mental health pressure of modern work.

The findings ultimately suggest that the tradwife trend reflects the exhaustion of modern life rather than pure nostalgia for bygone eras.

Featured Image Credit: Florence Pugh plays a 1950s housewife in the movie Don’t Worry Darling. Credit: Warner Bros.

Topics: News, Social Media, US News

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