(cache)Dawn of the Shell-qui-hire

Dawn of the Shell-qui-hire

big tech's newest weapon, the partial acquisition, threatens to violate the social contract that makes startups work
Jake Cooper

Jul 18, 2025

Definition

shell-qui-hire (noun). A pseudo acquisition in which a company is “acquired” by partially poaching the team.

Recent examples: Scale (Meta poached its founder). Windsurf (Google poached its brain trust and licensed its IP, with Cognition acquiring the rest). Character AI (Google licensed its IP and hired its cofounders).

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