When we last spoke with Jesse Meschuk, the 17-year veteran of Activision Blizzard had been named the COO of Savvy Games Group, the Saudi Arabia-based company that has quickly built the newest financial empire in games.
Speaking at our GamesBeat Summit event in May, Meschuk said, “From 2011 to 2021 the business grew like 10% a year, which is incredible. It went from $75 billion to more than $180 billion. If you think about advertising and streaming and everything else I think it was more than $230 billion. That was a period of unprecedented growth.”