The headlines in the space industry over the past month have delivered a sobering reminder: space is not forgiving, and certainly not friendly to overpromising entrepreneurs. From iSpace’s second failed lunar landing attempt (making them 0 for 2) to SpaceX’s ongoing Starship test flight setbacks — amid a backdrop of exploding prototypes and shifting goalposts — the evidence is mounting that the commercialization of space is not progressing in the triumphant arc that press releases might suggest. This isn’t just a series of flukes. It points to a structural, strategic and cultural problem in how we talk about innovation, cost and success in space today.
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