Transcript

The V C-erum

Anabelle Keophongxay, Evanna Stark, Na'ilah Williams

The V C-erum

The V C-erum is a serum that has been scientifically made to prevent voice cracks for at least half a day. One dose (30 mL) can last for up to twelve hours.

Intro

Price

This product will be set at $9.99. As comapred with medicines, most serums and medicines will range from $08.00 to at least $10.00. Nyquil, for instance, is sold at a price of $10.99.

Where Will It Be Sold?

Placement

The V C-erum will be sold in pharmacies and medicinal aisles in various Walmart locations, Dillons, and at Walgreens. Because this serum is compared to a medicine, shares a common price and look of most medicines, and the price is reasonable for a mid-income level, these are the appropriate locations to sell the V C-erum.

Promotion

Ads for the V C-erum will be posted on various newspapers such as The Daily Telegraph, The Times, Newsday, and Daily Mail. Ads of the serum in the form of print media such as posters and banners inside the selling locations can be posted as well to promote this product.

Target Market

Our target market is for young adults to adults ages 11-25, with a mid-income level, and it is mainly targeted towards males. For male adolescents, they are known to have voice breaks as they grow into adulthood, so this serum will help prevent them.

Persuasion

While growing up, people will tend to have voice breaks as they grow older. This medicine can also help singers in their choir concerts as well. When singers or young adults have voice breaks, it is a result of stress on the vocals. The V C-erum will take the stress off of the vocal cords, and will help prevent voice box damage.