Equate

At Equate®, our mission is to provide affordable, quality products to make healthcare, beauty, and homecare accessible for families everywhere. 

About Equate

At Equate®, our passion is providing affordable, quality products to make life a little easier for families. For over 15 years, we’ve offered generic versions of America’s favorite national brands in healthcare, beauty, personal care, and household essentials.

Every product bearing the Equate name goes through rigorous quality testing to ensure it meets our strict standards. Our dedicated research team works tirelessly to match the performance and active ingredients of leading national brands. However, our prices are often 40% less because we avoid massive advertising costs that drive up prices.

Today, Equate offers over 2,000 products spanning all the categories families need to care for their health, homes and loved ones. We aim to provide a comparable Equate alternative to any leading brand at a substantial savings. From medicine and vitamins to skin care, baby care, cleaning supplies, and more – we’ve got you covered.

At Equate, caring for shoppers is our top priority. We’re committed to total transparency about our ingredients, safety testing, and manufacturing. Our facilities follow strict GMP and quality control standards to ensure purity and effectiveness.

Bottom line, when you see the Equate name, you can trust it’s a smart choice that won’t compromise on quality or value. We take pride in making the brands families love more reasonably priced so they can focus on what matters most – taking good care of each other. Discover the Equate difference today!

Equate Sales Today

Equate, Medicated Body Powder

$5.00

Equate Maximum Strength Lidocaine Pain Relieving Patches for Body Aches & Pains

$7.48

Depend Fresh Protection Women's Incontinence & Postpartum Bladder Leak Underwear

$21.48

PreserVision® AREDS 2 Formula + Multivitamin

$34.47

Benefiber Daily Prebiotic Fiber Supplement Powder for Digestive Health

$24.13

Johnson & Johnson First Aid To Go Portable Mini Travel Kit

$2.68

Why Choose Equate

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We Make Quality Affordable

Equate products provide comparable quality to national brands for less. You can save up to 40% with our generics of your household favorites. We avoid massive advertising budgets that drive up costs, passing the savings to you.

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Our Products Are Rigorously Tested

Extensive research and testing ensures Equate products match the performance and quality of brand names. Our dedicated safety protocols and independent testing mean you can trust what’s inside.

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We Offer a Large Selection of Products

Whatever your family needs, we likely offer it. Choose from over 2,000 Equate products spanning medicine, vitamins, baby care, beauty, cleaning, and more. Name a national brand – we have a comparable Equate version.

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Our Prices Are Consistently Low

You’ll find our prices consistently beat brand names in each product category. We offer low everyday prices, not just occasional sales. You can stock up at a discount on the items your household uses most.

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Wide Availability and Convenience

Equate products are available at major retailers nationwide and online for easy convenience. We supply stores with ample inventory so your favorites are always in stock when you need them.

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Complete Satisfaction Guaranteed

We stand behind every Equate product with rigorous quality testing and a satisfaction guarantee. If you are ever unsatisfied with any Equate purchase, return it for a full refund or exchange.

Our Clients Thought

I've been using Equate protein shakes after my workouts for the past 3 months and I'm really impressed! I struggled to find an affordable protein shake that didn't taste overly chalky or fake. The Equate shakes have 20g of protein per serving to help build muscle and recover, plus a great chocolate flavor that tastes rich and creamy when blended with milk. I like that they don't have a bunch of junk like a lot of competitors. Just high quality protein and nutrients without artificial flavors or sweeteners. The price is right too - way cheaper than most name brands. Overall, Equate protein shakes have become my daily go-to for getting enough protein. I'd recommend them to anyone looking for a tasty, inexpensive option.

John Smith

As a busy mom, I rely on Equate nasal spray to quickly relieve my seasonal allergies when they flare up. I've tried other brands that simply didn't work well or the effects didn't last. With Equate, one spray per nostril provides strong, long-lasting relief from my itchy, stuffy nose and sneezing. It uses the same active ingredient you'd find in more expensive nasal sprays but costs a fraction of the price. I also appreciate the fine mist nozzle that makes spraying smooth and comfortable without dripping down my throat. The grape flavor is pleasant and not overpowering. I'm glad I can stock up on this effective nasal spray for my whole family every allergy season without breaking the bank. It works just as well as the name brand at a price that can't be beat.

Sarah Kim

I've struggled to control my blood pressure for years until I found the Equate blood pressure monitor. It's easy to use at home with an adjustable arm cuff and large digital display showing systolic and diastolic readings. The instructions are simple to follow. It even has handy indicators to let you know if your results are in the normal, prehypertensive, or high BP range. I've been using it twice a day for a month now and it's helping me stay on top of tracking my blood pressure. The readings seem very accurate compared to my doctor's office. For such an affordable price, this monitor is really high quality and gives me peace of mind. My blood pressure is finally under control thanks to this great product from Equate!

Michael Rogers

As someone who loves doing my nails at home, I'm thrilled to have discovered the Equate nail care line. The strengthening polish, top coat, remover and cuticle oil are all salon-quality at drugstore prices. The polish glides on smooth and dries fast with a gorgeous glossy finish. The top coat helps it last 2 weeks without chips or smudges. Removing the polish is easy with the acetone-free remover. My nails and cuticles have never been so healthy! I swear the strengthening treatment makes my nails resistant to breaks and splits like never before. The light citrus cuticle oil keeps my nails looking moisturized and beautiful. For less than $10 total, I can do a pro-looking home manicure that actually strengthens my nails over time. This line has it all - amazing quality paired with unbelievable value!

Emily Davis

As a vegetarian, I'm always searching for good sources of iron and vitamin C. The Equate women's multivitamin provides just what I need with 100% daily iron plus antioxidant vitamin C and A. It has all the key nutrients women need with none of the common allergens like gluten or dairy. The smaller pills are really easy to swallow. I have more energy since starting this multivitamin routine. Best of all, they're very affordably priced - I can get a 100 day supply for less than $5. My doctor said my iron levels have improved since switching to this multivitamin. It provides the same benefits as pricier brands without the markup. I'd strongly recommend the Equate women's multivitamin to any woman looking for quality nutrients at a bargain price.

Jennifer Patel

FAQs

Equate offers a wide range of affordable, quality products across categories like healthcare, beauty, personal care, vitamins, baby care, and household essentials. We aim to provide generic versions of popular national brands at prices up to 40% less.

Our research team carefully develops Equate products to match national brand performance through extensive testing and evaluation during design and production. Random quality checks also occur after products are on store shelves to ensure standards are met.

Absolutely. Ingredients and formulations go through strict safety assessments during design. Finished products are independently tested by labs to ensure they are safe and effective before being approved for sale. We meet all regulatory requirements.

No. Equate has a firm commitment against testing our products on animals. We utilize alternative methods like cell cultures and computer models to ensure product safety.

Equate retains a network of trusted manufacturing partners who produce our products according to stringent quality specifications. The majority of manufacturing takes place in the United States, though some occurs in Canada, Mexico, and other countries we've carefully selected and audited.

During the production process, quality checks are conducted at multiple points to ensure purity, potency, and consistency of ingredients as well as accuracy and performance of finished products. We reject any batch that does not meet our high standards.

Please consult your physician before taking any supplement if you have known allergies. Our supplement labels provide full ingredient transparency so you can make informed choices. We avoid major allergens but cannot guarantee allergen-free production facilities.

Shipping times depend on your location. For online orders, most addresses within the continental US receive ground shipments within 5-7 business days. Expedited shipping is available at checkout. In-store pickup may also be available in your area.

We stand behind our products and offer hassle-free returns within 60 days of purchase if you are unsatisfied for any reason. Simply return the product with receipt to any store location for a full refund or exchange. Some limitations apply for clearance items.