Pinbarclay, BallyKISS1978 and Titanpenguin if it costs JJP 14K (operating expenses, cost of goods, taxes, etc) to make a 15K machine, then they are only left with 1K profit per machine.
Of that 15,000,000 revenue for those 1,000 units, they'd clear 1,000,000 in profit.
If they sold 250 machines at 25K each, those 250 machines still only cost 14K each to make. They would only bring in 6,250,000 in revenue, but would clear 2,750,000 in profit. My comment was related to profit. They could make more with a limited release, but it would do more damage to their business in the long run imho. Feel free to disagree. I'm not mad at differing opinions.