iPhone
Designed to be loved.
Get $170–$630 in credit toward iPhone 16 or iPhone 16 Pro when you trade in iPhone 12 or higher.Get credit toward iPhone 16 or iPhone 16 Pro when you trade in an eligible smartphone.Get up to $70 when you trade in your Android phone.* Shop iPhoneLearn more
Get to know iPhone.
Switch to iPhone.
Explore the lineup.
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The ultimate iPhone.
From $999 or $41.62/mo. for 24 mo.**
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A total powerhouse.
From $799 or $33.29/mo. for 24 mo.**
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Latest iPhone. Greatest price.
From $599 or $24.95/mo. for 24 mo.**
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As amazing as ever.
From $699 or $29.12/mo. for 24 mo.**
Apple Intelligence not applicable
A16 Bionic chip with 5-core GPU
Camera Control not applicable
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Dual-camera system
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48MP Main camera
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2x Telephoto
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Ultra Wide camera
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Visual intelligence not applicable
Up to 26 hours video playback3
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Why Apple is the best
place to buy iPhone.
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Save with Apple Trade In.Trade in your Android phone for credit.
Get $170–$630 in credit toward iPhone 16 or iPhone 16 Pro when you trade in iPhone 12 or higher.*With Apple Trade In, you can get credit toward a new iPhone when you trade in your Android phone.
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Pay over time, interest-free.
When you choose to check out with Apple Card Monthly Installments.12
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Apple. Your one-stop shop for incredible carrier deals.
Get up to $1000 in credit on a new iPhone with AT&T, Boost Mobile, T‑Mobile, or Verizon. Trade‑in may be required.13
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Get flexible delivery and easy pickup.
Choose two‑hour delivery from an Apple Store, free delivery, or easy pickup options.
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Shop live with a Specialist.
Let us guide you live over video and answer all of your questions.
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Meet your new iPhone with Personal Setup.
Jump into online sessions with a Specialist to set up your iPhone and discover new features.
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Explore a shopping experience designed around you.
Use the Apple Store app to get a more personal way to shop.
