The clean energythink tank RMI just launched a nonprofit journalism arm called Canary Media that's staffed by well-known names in energy and climate reporting.
The big picture: Canary will be "at the forefront of the clean energy transition" with a mission to cover global efforts to fight climate change, per RMI, formerly the Rocky Mountain Institute.
The intrigue: Top staff are veterans of Greentech Media, a highly respected but now-defunct site that began in 2007.
The consultancy Wood Mackenzie, which bought Greentech in 2016, shuttered it last month (though WoodMac provides its own public-facing content).
Canary's editor-in-chief is Jeff St. John, who was managing editor at Greentech. Eric Wesoff, who was Greentech's first employee, is managing editor.
Also on board are former Greentech reporters Julian Spector and Emma Foehringer Merchant.
David Roberts, who recently left Vox to launch a Substack newsletter, is the editor at large.
Why it matters: They won't lack material as they cover business, tech and policy in a newsroom they call independent from RMI.
Clean tech — in power, mobility, industry and more — is shaking up legacy systems, attracting new investment and policy support.
But changes thus far have not started bringing the kinds of steep emissions cuts needed to meet the goals of the Paris climate deal.
What's next: Canary's site went live today and they're also launching a free subscription newsletter.
Wesoff tells Axios they have no immediate plans for paywalled products but didn't rule it out.
The site will leverage analyses and data from RMI, but also use research from a range of analysts, Wesoff said.
The "launch partners" include Amazon Web Services, Black & Veatch and other companies.
The former executives in charge of The Week magazine are launching a new subscription-based climate media company on Wednesday called Heatmap News, its founders told Axios.
The big picture: It's the latest in a slew of climate-based media startups to launch in the U.S. in the past few years as climate becomes a bigger business and cultural imperative globally.
An energy coalition launched by Bill Gates is backing a new publication called "Cipher" dedicated to the coverage of the climate crisis, its new editor tells Axios.
Why it matters: The outlet promises to have complete editorial independence from its backer, Breakthrough Energy, a six-year-old climate advocacy network founded by Bill Gates.
Investment newsletter Climate Tech VC has tapped the former head of product for Bloomberg New Energy Finance and raised $1.75 million as it eyes an expansion into subscription-based deals research, Axios has learned.
Why it matters: The publication aims to challenge BNEF, the big kahuna in energy and climate investing data.