aboutJR-PLUSTotstomachhand

Message from the President

Enjoy exciting moments in your travels and life.Enjoy exciting moments in your travels and life.

As one of the core companies in the JR Central Group's distribution business, we were established in October 2023 through the merger of Tokai Kiosk Co., Ltd. and JR Central Passengers Co., Ltd., with the aim of providing more sophisticated products and services to customers who use stations and railways, as well as customers who live along the lines.

Through our six businesses - store business, Shinkansen on-board service business, franchise/licensing business, manufacturing business, e-commerce business, and food and beverage business - we aim to provide our travelers and customers living along Shinkansen lines with exciting, positive experiences by delivering on our corporate slogan of "Bringing exciting moments to your travels and daily life."

Specifically, we will improve convenience by consolidating and enlarging the stores inside stations and developing stores where customers can purchase souvenirs, bento boxes, daily necessities, etc. in one stop. In addition to selling unique products from each area along the line, we will also actively work to develop our own products that are unique to each area and strive to improve the product appeal of our stores.

In addition, we will take on challenges such as opening stores outside stations and developing new business areas and services, and for in - car services such as the Shinkansen mobile ordering service, we will strive to provide an even more comfortable on-board space.

Going forward, each and every employee will continue to take on new challenges and put them into practice, so that we can provide our customers with even more thrilling moments than ever before and continue to grow as a company.

Representative Director and President Hajime Kobayashi

Company Profile

Company name JR Central Retailing Plus Co., Ltd.
Established October 1, 2023 *Tokai Kiosk Co., Ltd. and JR Tokai Passengers Co., Ltd. merge
Capital 700 million yen
Head Office Location Two head offices in Tokyo and Nagoya (registered head office is Nagoya)
Representative Representative Director and President Hajime Kobayashi
Number of Employees Approximately 5,500 people (as of April 2024)
Business Contents We operate a store business, Shinkansen in-car service business, franchise and licensing business, manufacturing business, e-commerce business, food and beverage business, etc.
Sales volume 101.6 billion yen (FY2023)
Number of stores 294 stores (as of April 2024)
Business location ■ Head Office (Nagoya)
■ Head Office (Tokyo)
■ Kanto Region ・Kanto Branch Office Shin-Yokohama Branch Office ・Tokyo Train Sales Branch Office ・Tokyo Factory■ Shizuoka Region ・Shizuoka Branch Office Mishima Branch Office/Hamamatsu Branch■ Chubu Region ・Chubu Branch Office Kita Branch Office/Toyohashi Branch Office/Nishi Branch Office ・Nagoya Factory■ Kansai Region ・Kansai Branch Office Kyoto Branch Office ・Osaka Train Sales Branch Office ・Osaka Factory

History

HistoryHistory

Tokai Kiosk J Diner Tokai Passenger Services
Showa 62 (1987)
June
In conjunction with the division and privatization of Japanese National Railways, the sales department of the Railway Kousaikai (foundation) was separated and established as a joint-stock company with its business base in the area of Central Japan Railway Company. Passengers Service Co., Ltd. is established (a wholly owned subsidiary of Central Japan Railway Company).
Showa 63 (1988)
March
Cafeteria train service begins (service begins on Shinkansen trains)
Showa 63 (1988)
April
Acquired Hamamatsu Sales Office from the Railway Kousaikai Foundation and opened Hamamatsu Branch
Showa 63 (1988)
June
Established J-Diner Tokai Co., Ltd. as a spin-off from Nippon Shokudo
Showa 63 (1988)
August
Acquired all shares of Rick Foods Co., Ltd. and made it a subsidiary.
1989 (Heisei 1)
February
Cafeteria train begins operation
1991
March
In-train ticket inspection service begins
1993
April
Started on-board ticket inspection services Merged with Buffet Tokyo Co., Ltd.
1994
February
Central Japan Railway Company acquires all shares of the Company
1995
April
On April 1, the company acquired some of the stores (10 stores) within Shizuoka Station from the Railway Kousaikai Foundation and opened the Shizuoka branch.
2000
March
End of Shinkansen dining car service
2001 (Heisei 13)
April
Acquired the entire Shizuoka Sales Office from the Railway Kousaikai Foundation
2001 (Heisei 13)
December
Current Tokyo factory begins operation
JR Central Passengers
October 2002 Merger with Passengers Services
JR Tokai Passengers Co., Ltd. is established. J-Diner Tokai Foods Co., Ltd. changes its name to JR Tokai Delicious Foods Co., Ltd.
2003 (Heisei 15)
April
Bellmart stores will open new logistics consolidation centers to centralize product delivery
2006 (Heisei 18)
July
Merged with JR Tokai Delicious Foods Co., Ltd.
2006 (Heisei 18)
December
License agreement signed with Starbucks Coffee Japan Co., Ltd.
2007
March
New Nagoya factory begins operation
2008 (Heisei 20)
March
Becomes a wholly owned subsidiary of Central Japan Railway Company
2012 (Heisei 24)
March
Settsu Factory (currently Osaka Factory) New factory operation begins
2012 (Heisei 24)
July
Merged with TOIN Co., Ltd.
2015
April
Absorbed subsidiary Rick Foods Co., Ltd. and unified the logistics division.
2018
October
Tokyo factory obtained JFS-B standard approval
Reiwa 1 (2019)
May
Osaka factory obtained JFS-B standard approval
Reiwa 2 (2020)
February
Nagoya factory obtained JFS-B standard approval
Reiwa 5 (2023)
April
Signed a franchise agreement with Soup Stock Tokyo Co., Ltd.
Reiwa 5 (2023)
October
Through a merger with JR Central Passengers Co., Ltd.,
JR Central Retailing Plus Co., Ltd. is established.

JR-PLUS in numbers

  • For passengers using the Shinkansen

    Approximately 432,000 people/day

    For passengers using the Shinkansen

    The Shinkansen Shinkansen is used by 158 million people annually(※), or about 432,000 people per day. We are developing our business within stations where many people come and go.

    2023

  • Number of customers visiting stores (Store Business)

    Approximately 230,000 people/day

    Number of customers visiting stores (Store Business)

    The stores we operate, mainly around stations, serve approximately 87 million customers per year, with approximately 230,000 customers using them daily for business, travel, commuting to work or school, etc.

    2023

  • Store sales (all businesses)

    Approximately 240 million yen/day

    Store sales (all businesses)

    We operate 294 stores in various locations, and the combined sales of all stores is approximately 240 million yen on a busy day. Some stores even make over 15 million yen in a day.

    2023

  • Number of stores (all businesses)

    294 stores

    Number of stores (all businesses)

    We operate 294 diverse stores, ranging from face-to-face stores to large stores, tailored to suit each location.

    As of April 2024

  • Souvenirs available

    Approximately 7,600 types

    Souvenirs available

    We currently do business with approximately 700 souvenir manufacturers and handle approximately 7,600 types of souvenirs.

    2023

  • Sales floor efficiency

    Approximately 6.8 million yen/tsubo(per month)

    Sales floor efficiency

    We boast extremely high sales floor efficiency through branding development tailored to the established business formats of station-based retailers, such as kiosks, convenience stores, gift shops, restaurants, cafes, etc. Some face-to-face stores have a sales floor efficiency of up to 10 million yen per tsubo.

    2023

  • Number of daily products manufactured

    Approximately 34,000 meals per day

    Number of daily products manufactured

    The three factories produce approximately 34,000 daily deliveries (boxed lunches, rice balls, sandwiches)!

    2023

  • Daily product sales

    Approximately 110,000 units per day

    Daily product sales

    The total number of daily deliveries (bento, rice balls, sandwiches) sold across all stores is approximately 110,000 per day! They support the stomachs of many people every day.

    2023