Hims & Hers is taking a more serious approach to its latest campaign. The telehealth company, which is best known for its lighthearted sexual health and hair loss ads, has bought a series of print ads in the New York Times drawing attention to the obesity epidemic. Hims & Hers began selling weight loss drugs in 2023.
Marketing News & Strategy
Behind Hims & Hers’ weight loss drug campaign in the New York Times
The telehealth company is promoting the need for weight-loss drugs by highlighting facts about obesity every Sunday
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