NEW x NEW is a new project team established in May 2020 by Jem Industries Corp. Our purpose is to create a new value from two cultures: alcohol culture x anime (manga) culture.
In November 2020 we released a new sake brand in collaboration with Attack on Titan with the theme “Beyond the Wall". People worldwide are facing a wall of COVID19 in 2020 and we hope that these items will give courage to the fans of Attack on Titan across the globe as they enjoy this sake in their homes.
Four Japanese designers and enthusiasts of Attack on Titan collaborated on this project and have created this set over five months. In total, more than 100 animation scenes have been incorporated into the design and you can enjoy the story of these three characters, Eren, Mikasa and Levi.
The ingredients and the taste are also unique. The first character is Eren, brewed with Gohyakumangoku rice; the second is Mikasa, using Yumesasara; the third is Levi, using Yamada Nishiki; the fourth is a special release Titan Model edition also using Yamada Nishiki but with a lower abv. These Sake are produced by Kikunosato Brewery in Tochigi, Japan, known by the brand name Daina (Dina).
Distributors Worldwide
If you are an importer or wholesaler of alcoholic beverages and wish to be the official distributor of "Attack on Titan" sake for your region, please contact us.
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平成の時代に大きな進化を遂げた新時代の日本酒。そして現代を代表する伝説の作品「進撃の巨人」。まったく違うふたつの文化。まったく違うふたつのコミュニティ。これを融合してみたら、新しい価値が生まれるかもしれない。
それは冒険であり、ふたつの分化・コミュニティを背負った責任あるプロジェクト。
日本酒は、新時代の酒を醸す菊の里酒造が協力。
今回のプロジェクトに使われるアニメ素材は合計100点以上、「進撃の巨人」マニアのデザイナーを複数名アレンジ、デザインに5カ月以上も費やした渾身の一作、いよいよ解禁。