more unsealed docs, this time in the Google case led by Arizona Attorney General.
The newly unsealed material is underlined in green unsealed this week (left). Last year, Google proactively unsealed less risky material (right) when Judge first ruled. /1
When Association Press broke original report leading to this lawsuit, it triggered an emergency meeting with an *attention-grabbing* meeting name. The yellow here was actually learned last year when Google proactively unsealed bits (likely trying to muffle press cycles). /2
But now we get the fully unsealed evidence which shows a much more important fact - CEO Sundar Pichai was directly involved. In fact, he received “code yellow” updates from an SVP who oversaw the area of concern who started at Google more than twenty years ago an intern. /3
Most damning in newly unsealed evidence (1) Google’s employees admitting there's almost no way NOT to provide your location to Google (2) Google designs its ecosystem for location data collection.
“This doesn’t sound like something we would want on the front page of the NYT.” /4
In fact, the VP of Maps at Google admitted during deposition that the only way to avoid Google inferring your home and work address is to essentially decide your own device by inserting false addresses. 🤦🏼♂️/5
“WAA” stands for “Web and App Activity”… apparently you can turn it off and Location History off but then Google Maps does the surveillance for Google (note to all, switch to Apple Maps). Employees didn't seem to get this either. /6
But we also learned in this newly unsealed material that something happens when settings make it easier for users to express their expectations not to have their physical location tracked. /7
How big of a drop-off was it? Check this out from the unsealed discovery. When users turned off location services more and more, it made search less effective on the phone. That's a BIG problem for Google. /8
Google had to go to work to bury the setting and get OEM partners to do the same in order to drive back up what they call the "Location Attach Rate." Again, unsealed parts in green. /9
We don't know who all rolled over for Google. The complaint and employees said they didn’t have much choice as the only way to have Google’s key apps was to use their preferred design of Android. We did learn LG made the change for Google. /10
This is all core to their surveillance economics. Attorney General’s team rightly looked at the resources Google uses to maximize “location attach rates.” You could also frame this as a surveillance beacon considering how Google appears to abuse it. /11
Google’s own employees even comment how Apple is eating its lunch in the US market. No doubt, this only has become more so as Apple rolled out enhanced privacy features on iOS and its browser while Google’s surveillance economics continue to get more and more attention. /12
Google's own employees seem to recognize Google’s need to maximize surveillance economics creates a tension with how users expect their Google-owned browser and operating system should work. This problem is getting worse by the day. /13
We also now see in exhibits that the AP story triggered honest reactions from Google’s own employees. Someone - likely in legal department - begged employees not to comment on the report likely knowing it would ultimately be included in discovery materials. /14
Google employees' disgust and concern is immediately evident.
Even a privacy-focused Google engineer couldn’t protect her/his own location from the company. There is more here that's insane where they use non-google builds to try to not be tracked by their own company. /15 🤦🏼♂️
This wasn’t exactly a new problem as it was identified there were five different settings to configure how they mine device usage. /16
Amazing. According to the unsealed complaint, the senior product executive ***at Google*** and ***responsible for location services*** did not know how Google’s own location services interacted with each other. /17
Google had clearly shifted its priorities over the years in how it treats location data. In the 2014-15 range, Google started collecting precise location data and then retreated in early 2019 sometime after the AP reported on their actual practices. Monopoly power. /18
A lot of attention also on what is effectively a loophole that allows a company’s apps to continue to have the users’ location as long as they can get permission through at least one other owned app on the device. Google uses much-less powerful Uber as an example here... /19
however, this loophole becomes a real problem when applied to dominance (Google)…. their own employees recognized their “landmark privacy policy” was created in order to allow them to mine behaviors across their products (and sync their cookie data, too, IIRC)…/20
This is all relevant to emerging legislative fixes for Google and Facebook. Data protection and competition policy are being integrated recognizing how duopoly leverages data across dominant products. See Australia, Germany, UK, EU, state AG suits, FTC, and DOJ lawsuits. /21
Also, it’s a good reminder how Google, similar to Facebook, uses its unparalleled legal and comms teams to suppress scrutiny. As background, @DCNorg filed with @newsalliance (hat tip) to have these docs unsealed nearly a year ago ...and they were just unsealed this week. /22
I have little doubt that after Judge signaled he would unseal docs, Google proactively tried to unseal the most attention grabbing but least legal risky parts of this lawsuit to muffle press. /23
Somewhere in the evidence (there are a ton of docs) they even acknowledge how Facebook’s Cambridge Analytica mess spiked the press attention in how it was handled.
Hence my thread, this also deserves attention. /24
Here is a thread from last year when we initially filed to tie some of this together. /25
Here is the full set of docs from this week. Start with the refiled complaint at the top. Please reply here if I missed anything of significance or jump into my DMs. It takes a village. 🙏🏼 /26 azag.gov/media/interest…
ok, one more. this is literally a Google employee describing how he uses a fork of android in order to be "G-Free." IOW, please don't use our products at home if you want to avoid surveillance. /27
ok, that's all for now. I recognize it's a Friday of a holiday weekend but that's the way they roll. It took me a few days to get through everything.
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TODAY is one month since Apple made iOS 14.5 available to the public. Facebook has yet to address the risks to its surveillance economics considering a majority of its data comes from third parties and more than 90% of its usage from mobile apps with iOS being most valuable.
This was even covered by @Trevornoah who brilliantly explained the situation in and entertaining way as only he can.
here is a thread of a lot of good reports from the day it rolled out.
Read this Facebook paragraph today and then watch @selectedwisdom testimony (2017).
And reminder same Paul Manafort passed polling data to a Russian agent Aug 2016 some of which was sourced from Cambridge Analytica who was embedded with Facebook and the campaign coordinating microtargeting of suppression ads with his talking points (@Channel4News report). /2
So I say this all of to you to state what may not be obvious. Facebook has been a major operator in these influence operations. They covered up issues. They did in India, too, according to WSJ. Until we hold Facebook accountable, we’re going to be back here again and again. /3
I was debating with our boys over over the weekend whether there were more legos or cicadas on the planet at the moment. Despite the density in Virginia right now, I overwhelmingly assumed legos. Not so sure now. Can I get an opinion, @LEGO_Group? nationalgeographic.com/podcasts/artic…
Happy GDPR Day. The anniversary of the strong data protection law which the two largest trackers and profiteers of surveillance economics, Google and Facebook, have continued to run over. Here is what we said to UK regulator about their efforts. assets.publishing.service.gov.uk/media/5d7627da…
It’s worth understanding Google harvests your data off nearly every site and set rules requiring publishers to get consent for Google’s tracking thereby preserving the awful banners asking you to accept cookies. A joy for users. 🤦🏻♂️reuters.com/news/technolog…
IOW, if Google wasn’t a monopoly built on surveillance economics capturing nearly $200B in ad revenue annually, then they would work to design a web which helped fund the content you love, aligns with your privacy expectations and regulators and didn’t have awful cookie banners.
Had moment to catch Sway podcast w/ Snap CEO, Evan Spiegel, over wknd. Found it super good, highly recommend. His points at 15-20:00 in how Snap approached Spotlight, Discover by restricting inbound content for them are super refreshing in my mind. /1 nytimes.com/2021/05/20/opi…
this a nuance I expect will play a part in where policies go. eg video, whether a Peacock or Netflix, both control the acquired content available on the services. If there is no garbage content fed into platforms' powerful profit algorithms then is no garbage going out either. /2
the problems arise when a platform uses algorithmic amplification to provide acceleration, velocity and reach to content from one person to many *and* allows any content into the platform. closed platforms (content or audience networks) don't have the same risks. /3
One of the very best perspective pieces I’ve read on Facebook being left for roadkill as Apple raises the bar to better align privacy protections with consumer expectations. From over the weekend.
Area professor whose research is only and enthusiastically cited by adtech lobbyists and beneficiaries of tracking industry whines about New York Times columnist referencing the work of one of the most widely-respected behavioral economists in the world.
Area advertising tracking exec jumps in with a similar defense. They swim in the same circles. Encourage @keachhagey@daiwaka to call his bluff and contact the professor being falsely criticized here.