The Nike Air Yeezy is the official sneaker project between American rapper Kanye West and footwear maker Nike. The Air Yeezy was first released in 2009, and the Air Yeezy II was released in 2012. The early prototypes of the Air Yeezy featured many different silhouettes and colorways that varied greatly from the final released version. For example, the outsole featured a Y-print on the toe box while its final release showcased a large, spherical shape on the back of the midsole. The Nike Air Yeezy II has similar tooling to the Air Yeezy, but its design is animal inspired. It sports a snakeskin design on the side panel and a reptilian-inspired heel panel. There are also references to Egyptian culture with hieroglyphics and depictions of the god Horus on the insole and tongue.
The Colorways of Nike Air Yeezy Colors

To suit a variety of style preferences, the Air Yeezy Adidas from Nike is available in several different color models. The table below showcases five of some iconic Air Yeezy colors because of their association with various celebrities and events.
The Red October with its red-orange iconic color scheme was given a lot of hype upon its release. It was introduced by Kanye on stage at the Grammy Awards in 2009. Kanye also wore the Red October during his Glow in the Dark Tour. The Nike Air Yeezy 2 NRG comes in Red October. Nike released the Air Yeezy II Red October colorway for sale on its website in February 2014. Within 10 minutes, the company officially announced that everything had sold out. This quick sellout came as no surprise to Yeezy sneaker enthusiasts who consider the Red October one of the most sought-after color schemes of the shoe.

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Release details for the Pirate Black Yeezy Boost 750, a Retro Jordan 8, and Under Armour drops a fresh Curry Two. See all this and more on the latest episode of Heat Check hosted
It looks like infants and toddlers alike will have a chance to rock the adidas Yeezy Boost 350 this summer, as Kanye is delivering on his earlier promise to make one of his most popular silhouettes more accessible. We’ve seen North West rock her dad’s adidas Yeezy creations in the past, but this was understandably thought to be an exclusive given out to only the closest of Kanye’s family members. A tentative release date of August 15th, 2016 appears in the teaser image with a retail price of $120 USD, but we’ll keep you updated on more of the latest Yeezy Boost release info right here on Sneaker News
Instagram is a useful platform to connect with fellow sneakerheads and engage in some p2p sneaker buying/selling/trading. With the influx of sponsored ads tailored to your personal feeds, Instagram will now forcibly put unwarranted in front of your eyes. We’ve seen brands and even sneaker blogs appear under the Sponsored label, and while some are unaffected by it, there are some real dangers to “paid ads”. We stumbled upon this paid advertisement titled “Adidas Yeezy 350 $119” with a direct link to purchase shoes (seen below).
This is dangerous because the ad is obviously pushing counterfeit Yeezys, but to the countless people who aren’t well-versed sneakerheads, they are simply unable to discern what is fake or not. A lot of individuals will be scammed, but are they to blame when these appear as a sponsored ad? We suspect this isn’t the only instance of fake products on Instagram, and it’s only a matter of time before the social media giant feels the backlash. See the full ad below.

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