I think that statement is just some marketing ploy to react to the higher than expected pricing.
Sorry but the average guy that Palmer is repeatable talking about will not pay 1500 Dollar for VR in 2016. I am sure that Facebook/Oculus would like to have VR that successful but its not realistically going to happen. Why should the average person spend that much on a new tech thing he never really heard about? If its about gaming than that average person could have bought into the very versatile, mature and mainstream appealing gaming market for a long time, starting for as little as 300 Dollar for a console. Is it for other VR experiences? Sorry again, but even if Facebook/Oculus and their partner should manage to for example put up a high quality VR sports PPV offering (which will be hard starting from getting the necessary cameras in bulk, the infrastructure and licensing right down to bandwidth concerns) the average open minded sports fan will not pay 1500 Dollar alone for the device necessary to have access to it. Porn, education,...same problem. Interactive VR movies? Those are just games to most people and even if movie buffs should get interested they will not spend 1500 Dollar for it; heck, most of them didn't even buy a BR-player until they droped below 200 Dollar.
Down the line when the tech matures, gets better as well as becomes more prominent among the general population sure, but in 2016 I generally doubt that many people who either have no gaming interest or didn't care about gaming but want it now in VR will buy an Oculus Rift.
So what about gamers? Well, right about now there are around 30 million PS4 owners , 19 million XBone owner and according to Nvidia around 13.5 million people with Rift capable PC. For the last group, the cost of the PC is not relevant but a 200 Dollar cheaper Rift would have mattered. For the first group of people (PS4) the Rift doesn't matter much because it makes way more sense to just get PSVR if you are interested in virtual reality. For current XBone owner of course the complete price of the Rift + PC could matter more than the headset alone.
What is missing here is on the one side people with multiple system for simplicity sake and of course PC gamer who are currently not have the recommended hardware. Lets ignore the first and talk about the second because that group is actually huge, looking at the numbers from Nvidia, Steam hardware survey and number of Steam subscribers as well as current sales numbers of mutliplatform games and earnings reports from EA and Ubisoft its very likely that there are more PC users with PS4 level hardware than PS4 owner.
And for a lot of those upgrading to the recommended specs of the Rift will not be that expensive. An i5 with above 3ghz and 8GB Ram is pretty much standard among people that buy PC games and getting a GTX 970 for example will only cost you around 300 Dollar; minus what you get for your old card when you sell it. A lot of people will upgrade this year anyway with the availability of Pascal and Polaris that for the first time in ages will significantly raise performance per watt and therefor performance all around. I think for those people the difference will again not be 1300 and 1500 Dollar but 700 and 900 Dollar.
In the end I am not even mad that Facebook/Oculus decided to go with a more high end solution. Convincing people that VR is great and not some plaything for ultra nerds is probably more important than having a big audience in the first year. But this average person vs. gaming enthusiast line of speaking doesn't make that much of sense IMO and its strange that this sub (once again) repeats it over and over again without criticism.