Mobile trends, web & native

Mobile trends, web & native @robertnyman

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Mobile phone trends

iOS controls most of the high-end device market ! Android almost every other area ! Windows Phone gains developer interest, but not users Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

IDC: Smartphone OS Market Share, Q2 2014

255 million units shipped Nearly 85% of the market share IDC: Smartphone OS Market Share, Q2 2014

Android fragmentation Android Fragmentation Visualized (August 2014)

Quartz - These are the 25 most popular mobile apps in America

Men Women Guardian - Women taking the lead when it comes to mobile App types & usage 50 37,5 25 12,5 0 Health Entertainment Lifestyle Social networking Games

Business Insider/Flurry

Android Wear

Developer climate

Programming languages, Mobile app developers HTML5 42 Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation Other 27 C# 23 Objective-C 24 C/C++ 26 Java (Android) 38

47% of iOS developers, 42% of Android developers ! use something other than the native language Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

Android iOS Windows Phone BlackBerry 10 Others Platform priority Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation 13% 3% 10% 32% 42%

No of platform targets Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation 2,9 2,175 1,45 0,725 0 July 2013 July 2014

App revenue Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation Haves 12% Strugglers 19% Poverty stricken 22% Have nothings 47%

Majority of app businesses not sustainable with current revenue 50% of iOS developers, 64% of Android developers below the ‘app poverty line” of $500 per app per month Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

Games dominate app store revenues, yet most games developers struggle ! 33% of developers make games 57% of those games make less than $500 per month Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

Target users Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation 70 52,5 35 17,5 0 Targets consumers Targets professionals Targets enterprise

Developers who target enterprises: ! Twice as likely to be earning over $5k per app per month Almost 3 times as likely to earn more than $25k per app per month. Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

Third party tools are a critical part of successful app businesses ! The more tools a developer uses, the more money they make Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

Emerging markets

IDC: Worldwide Smartphone Forecast by Region

IDC: Smartphone Average Selling Price

Google Plans to Spend ~$1 Billion on Android One in India Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation

Robert Nyman robertnyman.com robert@mozilla.com Mozilla @robertnyman

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Mobile trends, web & native

by Robert Nyman , Front End Developer at robertnyman.com

on Sep 05, 2014

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Mobile trends, web & native Presentation Transcript