Almost all internet users have become extremely tech savvy. Most users spend several hours a day on the Internet surfing through websites, social networks and video sharing websites, but most importantly, they access most of the sites by using search engines. The three most popular search engines used today are Google, Yahoo, and MSN.

SEO is the practice of tuning your website to make it entirely reachable by search engines. It is a vital marketing tool that attracts new and existing visitors to your website, which results in a higher chance of attaining new business for your company.