June 4, 2012

Straphanger system allows access to NFC-based ads

ARTICLE TOOLS

TOKYO — A new system developed by Japan-based firm Shunkosha allows train passengers to access advertisements and other information via a Near Field Communication- (NFC) equipped strap cover.

Passengers can simply touch their compatible phone to the strap cover and get immediate access to the content being delivered, according to a PCMag.com report. For the full story, click here.

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