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Keith Crandall, in a red shirt, stands in his office crammed with equipment

Using genetics to stalk the source of stinky cheese contamination

By carefully analyzing the genetics of specific bacteria killers, a BYU research team has been able to pinpoint where cheese contamination starts. A new study led by Keith Crandall analyzed 28 whole genomes of phage, a virus-like entity that can stop cheese production. Read up on it.

From behind, a male shopper checks out prices on TV sets

Budgeting backfires – shoppers unconsciously spend more

Setting a price limit when shopping often backfires, according to new research from Brigham Young University and Emory University marketing professors. The study found that merely thinking about prices leaves you likely to spend more than you would otherwise. Read about why that makes sense.

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