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Vodafone: Text & Drive

Vodafone: Text & Drive
Your rating: None Average: 7.8 (44 votes)

Make sure you and your teenagers stay safe on the road.
Using a mobile while driving is dangerous and illegal. Pull over to the side of the road, or switch it off when driving.
To find out more go to vodafone.co.nz/driving

Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Creative Director: Steve Cochran
Creatives: Daniel Nelson, Alex Bartleet
Agency Producer: Kate Wright
Photographer: Giona Bridler
Retoucher: Kevin Hyde
Account manager: James Cummins

22 Comments

Mirikuaro's picture 340 pencils
9

Very good, sometimes its really hard to make a creative and functional public service campaign, on top of that everyone criticizes them without considering it's not the same advertising as for a brand

tirthomitro's picture 2045 pencils

clean lift. can somebody get the link??

they showed me a picture & i laughed
dignity has never been photographed

slowrider's picture 639 pencils

it works

one should not take life so seriously - as one will not come out of it alive.

Reality Check's picture 1674 pencils
7

An imperfect press ad (it would have been more powerful had the telephone pole been damaged) but not a boring one and not lacking in impact.

Nick-X's picture 22 pencils

super duper.

morse's picture 6809 pencils
7

Nice work, but it has been done before slightly differently.

What hath God wrought

everartz's picture 7251 pencils
8

really nice..

| Everartz |

Muhammad Imran's picture 614 pencils
Roger Keynes's picture 2358 pencils
8

I heart this.

Will Think for Salary

silvi's picture 4174 pencils

Already posted here

rolling.stone's picture 2750 pencils

yes i had seen too

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~ Quite obviously, I have gathered no moss ! ~

Ivancette's picture 153 pencils

i really liked, smart and simple

El que sabe, sabe arte. El que no, es redactor.

zephyr7884's picture 49 pencils
7

The idea is clear and simple.. I like it

creativebom's picture 22 pencils

done before. i agree with morse :(

mgriff21's picture 598 pencils
8

Probably the best "don't text and drive" ads I've seen yet.

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

julienbcn's picture 85 pencils
10

si great

slip's picture 925 pencils

nice

SJB

nenajumai's picture 4 pencils

really nice insight on the Target audience....... it works

LeroyChristian's picture 375 pencils

interesting idea

Guest's picture

What typeface is that?

Guest's picture

What typeface is this?

Abdou Dc's picture 7 pencils

Niiice Job I lik it

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