Filmwatch Division Marketing Plan
July 20, 1993
2
Contents
LETTER OF TRANSMITTAL
I. SUM M ARY.................................................................................................................1S
1. Introduction Goals and Methods....................................................................1S
2. Comments on the organization And Functions of a NASA Social
Science Research Capability..................................................................................5S
3. Implications of Satellite-Based Communications Systems.......................8S
4. Implications of a Space-Derived Weather Predicting System.................14S
5. The Im plications of Technological By-Products........................................21S
6. Implications for Government Operations and Personnel Use...............25S
7. Im plications for Space Industries..................................................................30S
8. General Im plications for International Affairs and Foreign Policy.......35S
9. Attitudes and Values.......................................................................................39S
II. BO D Y O F TH E REPO RT.............................................................................................1
1. Introduction, Goals and Methods......................................................................1
a. Genesis and Intentions...................................................................................1
b. Methodology and Philosophy.......................................................................4
2. Comments on the Organization and Functions of
a. N ASA Social Science Research Capability...............................................13
b. Organization...................................................................................................13
c. Functions To Be Perform ed by a Research Facility.................................15
d. Operating Considerations............................................................................19
3. Implications of Satellite-Based Communications Systems........................24
a. Technological Characteristics and Their Implications..........................26
b. Factors Affecting Application, Organization, and Control...................30
c. Uses and Implications...................................................................................40
4. Implications of a Space-Derived Weather Predicting System....................51
a. Introd uction....................................................................................................51
b. Weather Control............................................................................................53
c. Probable Organizational Prerequisites for Applying Future Weather
Observations Capabilities.................................................................................54
d. Weather Forecast Utilization Implications.............................................62
5. The im plications of Technological By-Products...........................................84
a. By-Product Uses. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .86
6. Implications for Government Operations and Personnel Use..................97
a. Manpower in Government Space Programs...........................................97
b. Problems of Coordination, Cooperation, and Competition
Between Government Agencies...................................................................107
d. Science Advisory Activities and Government Policy.........................116
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