EPIC Backpack: Bronze, Consumer Products
EPIC Backpack: Bronze, Consumer Products |
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Contact: Michael Collier, Nike, Inc., 503.532.4742 Credit: Nike, Inc. and Boblbee, Sweden Client: Nike, Inc. The EPIC Backpack takes the load off the user's shoulders. The bag structure allows for high-impact, but is still lightweight and protects key possessions. To allow for high-impact, an exterior frame is attached to the bag with a modular design created from seven discrete parts. Over-molded elastomer feet prevents jarring when setting bag down. The bag stands upright and is difficult to knock over. The back panel is perforated with EVA to allow for dissipation of heat on the back. A bottom pocket at bag's base is designed to store power cords. The product uses good textures and sculpting. The straps are hidden. |
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