Fast Facts
Who are we
Ipsos is one of the fastest growing market research companies in the U.S., market leader in Canada, and among the most trusted research brands in North America. We offer a full suite of survey-based services - guided by industry experts and bolstered by advanced analytics and methodologies - through our member companies: Ipsos ASI, Ipsos Loyalty
, Ipsos Marketing
, Ipsos MediaCT
, Ipsos Public Affairs, Ipsos Reid
, and Ipsos Novaction & Vantis
. Ipsos companies offer a complete line of custom, syndicated, omnibus, panel, and online research products and services.
- As reported in the 11th Annual Inside Research report, an influential trade industry newsletter, Ipsos is one of the fastest growing market research firms in the U.S. with a growth rate averaged over the last five years of 76%.
- In the U.S., Inside Research ranks Ipsos as the ninth largest while in Canada, Ipsos is the top ranked market research firm.
- Ipsos ranks among the top 5 in overall satisfaction scores according to the second annual industry-wide quality and value of market research suppliers study of 2006, as reported in Inside Research (October 2007).
- In 2007, Ipsos generated €927.2 million ($1.270 billion U.S.) in total revenues, of which 31% came from its North American operations.
- We have more than 1,500 research professionals and support staff working in 20 locations in the U.S and Canada.
- Our 1,200 professional interviewers conducted more than 1.5 million hours of telephone interviews in 2007.
- Ipsos Interactive Services in North America conducts nearly 3,000 online projects per year and has access to more than 1 million households (3 million individuals) in the U.S. and over 380,000 households (over 1 million individuals) in Canada.
- We conduct polling on behalf of The Associated Press, the world's oldest and largest news organization.
- Ipsos was founded in 1975 and has been publicly traded since 1999.